Bigthinx is an award-winning fashion tech company that is making significant strides in the fashion industry with the power of Artificial Intelligence and Computer Vision. It offers a range of innovative solutions that are transforming the way fashion is experienced and managed.
One of its notable offerings is the Lyflike software, a comprehensive body visualization platform. This enables brands to digitize human avatars and real-world apparel for virtual try-ons, fashion shows, e-commerce, and in-store shopping. It essentially turns product design, development, marketing, and sales into digital experiences, allowing various stakeholders like designers, distributors, buyers, marketers, and shoppers to leverage the immersive virtualization of fashion.
Another key aspect is Lyfsize, which can derive 3D body scans and precise full-body measurements from just two smartphone pictures. These are then used for apparel fit matching, accurate size predictions, and mass customisation of clothing. This helps fashion retailers to tap into the power of human body data, reducing returns and increasing conversions.
The company also provides a digital Gen AI platform that allows users to create and style their avatars with digital twins of apparel and accessories from top fashion brands. Game developers can easily integrate this functionality into their games, and players will soon be able to use these tools to become content creators, enabling them to look good both offline and online.
Bigthinx's solutions also include virtual shows, where fashion experiences are brought to life in a digital-first medium with virtual replicas of real models and attire. Additionally, there are virtual showrooms that showcase digital couture in stunning, immersive 3D on any website or app.
Overall, Bigthinx is pioneering in the fashion industry by digitizing the human body with data on anatomy, shape, clothing size, fit, and drape. This enables brands to personalize shopping, augment supply chains, reduce apparel waste, increase profitability and sustainability, and save costs.
