Basemark is at the forefront of automotive software innovation, leveraging Augmented Reality (AR) to transform the driving experience. By integrating AR technology, Basemark enhances driver situational awareness, ensuring that critical information is delivered in real-time without diverting attention from the road. This approach not only improves safety but also makes driving more enjoyable and comfortable.
Traditional AR tools often fall short in the automotive sector due to their inability to perform well in moving vehicles. Recognizing this gap, Basemark developed Rocksolid AR, a specialized tool designed for automotive AR development. Rocksolid AR addresses the unique challenges of automotive AR, offering immersive experiences that remain anchored to real-world objects, regardless of vehicle motion or vibration.
One of the key features of Rocksolid AR is its ability to avoid occlusion, ensuring that safety-critical information on the road is not blocked by AR content. This capability is crucial for maintaining a safe and immersive AR experience. Additionally, Rocksolid AR is engineered to prevent motion sickness, providing a lag-free experience even in harsh driving conditions.
Basemark's offerings extend beyond Rocksolid AR, encompassing a full software suite for rapid AR development and deployment. This suite includes a design studio, SDK, and runtimes, enabling developers to increase productivity and create immersive automotive AR applications for various in-vehicle displays.
With a commitment to innovation and safety, Basemark continues to lead the way in automotive AR technology, making driving safer and more enjoyable for everyone.